Tuesday, May 7, 2013
Creative Car Badging
Why do people put some wishful badges on their car? You know, like the Honda Civic owners in the United States who slap a "Type-R" badge on the trunk lid. Is it that these people think the badge will add horsepower or trick everyone into thinking their car is something it's not?
The other day I ran across one of the most creative badging jobs I've seen on a car in a while. It was on an old Dodge SRT-4, a car that posts some respectable output figures but in stock form is lacking in handling characteristics. Apparently the owner of this SRT-4 felt inclined to slap a Viper badge on this car's nose. Was it a joke? It made me laugh, but sadly I doubt it. Does the guy think the average person would think his car was a Viper? Most people know that a Viper looks like but sadly probably wouldn't recognize its badge. Or maybe the guy tries to claim he crammed a Viper's engine under the hood.
Whatever the reason, like I said it made me laugh, and hopefully it makes you laugh as well.