Toyota Tundra 2008 Motor Trend Tuck of the Year?

In a shocking surprise today. Motor Trend has announced the Toyota Tundra pickup as their 2008 Truck of the Year winner. Using the same system used to calculate the Car of the Year. The Tundra was judged in three categories. Euperiority, value and significance. And scored highly in all three. Competition was tough this year. The Chevrolet Silverado HD, GMC Sierra HD and Ford's F-250, 350 and 450 Super Duty trucks.

Despite recalls, poor IHS ratings and poor build quality. Not to mention the huge rebates and incentives. The Tundra pulled it off. Toyota has been striving for 200,000 Tundras sold this year, and with this announcement the push will pick up steam to close out the year.

For the record. Our vote was for Ford. Don't get us wrong. The Tundra is a cool truck and all. But how can anyone ignore the fact that the rest of the line up offers Diesle powerplants?

Source: Motor Trend

Super Bowl ads. Ford, Chrysler, & VW oddly missing

We got word that there will be four automakers with ads during the Super Bowl this year. General Motors will have a Chevrolet 60 second spot during the second quarter and Cadillac will be sponsor for the pre and post game shows.

Hyundai and Toyota will both have two spots each. Also announced is a spot from Audi. This marks their first time advertising during a Super Bowl in 20 years. Theirs will be a two minute long spot featuring the Audi R8.

Toyota's ad will more than likely pump up the new Sequoia and Tundra pickup. Though I highly doubt that it will do anything to help the Tundra's image right now.

Cars.com will also have a 30 second spot this year.

Strangely though is the lack of an announcement that Ford or Chrysler will be having spots. There is still time for them to jump on the band wagon, so we'll see where it goes.

I watch the Super Bowl just for the car ads. General Motors has always topped our list of favorites. So as a bonus, we're including our favorite GM spot from the Super Bowl in 06.


Source: Automotive News, Audi.