Monday, November 19, 2012

Harley-Davidson incongruously aims Sportster 72 commercial at hipsters



The official video for the new Harley-Davidson Sportster Seventy-Two XL 1200 V looks like the intro to a seventies biker flick, or like it was shot on Instagram. Part of Harley's Dark Custom line and a tribute to choppers of a Nixon-era yore, the V-Twin gets throwbacks like a 2.1-gallon "peanut" gas tank, downsized ape-hanger handlebars, chrome laced wheels on whitewall Dunlap bias-ply tires, chopped rear fender, a solo seat and a "Bigflake" paint schemes. And yes, you can get a chromed sissybar.

But instead of using a seventies biker type for riding duty in the vid, Harley went for a hipster – the slid-back beanie and the European stove top coffeemaker gave it away. We're not sure that's the target audience, but it's a neat vid and a cool looking bike anyway. Check it out in the video below.


From AutoBlog.Com
http://www.autoblog.com/2012/11/19/harley-davidson-incongruously-aims-sportster-72-commercial-at-hi/